Fresh Cup Magazine, providing specialty coffee and tea professionals with unique insight into the trends, ideas, products and people that shape their world.
Issue link: http://freshcup.epubxp.com/i/90134
COUNTER INTELLIGENCE continued from page 61 REWARDING THOSE WHO TALK YOU UP Punchh is one more mobile-based loyalty program that may be worth your attention. The app trans- fers the idea of punch cards to customers' phones, but it also rewards visitors for referrals to friends as well as for making purchases. The idea is to promote word of mouth—in the mobile and social media spheres. Operators can also monitor and optimize customer interactions as well as manage the online identity of the business. The company is already partnering with more than 250 restaurant brands, many of them larger chains such as Baja Fresh and Wendy's. 408/940-1342. punchh.com SEASONAL SIG DRINKS Syrup maker Monin recently introduced a Salted Caramel flavor as part of its push to help shop owners tap into consumer desires in late fall and winter. The Salted Caramel complements other flavors from the compa- ny—such as Caramel Apple, Spiced Brown Sugar and Pumpkin Spice—that can help operators create autumn- themed signature drinks. Monin's Pumpkin Pie Latte recipe is as follows: Combine a shot of espresso and 0.75 ounces Pumpkin Pie Syrup in a serving cup, add steamed milk and garnish with whipped cream. 727/461- 3033. monin.com OUT WITH THE OXYGEN! Seattle-based Quah Collective recently rolled out a product that gives retailers an innovative way to keep coffee and tea fresh on the counter. The Sossbox is an FDA-compliant, hermeti- cally sealed container that uses magnetic, stackable, modular sections, solid aluminum construction and stainless-steel fasteners. A hermetic seal and thick aluminum walls aim to ensure consistent humidity and temperature while reducing the effects of oxidation. sossbox.com IN-TEA-LLIGENT DESIGN A recently launched tea venture called The Tea Can Company offers a varied line of loose-leaf products in unique packaging that could be well suited for the upcoming holiday season. The company was conceived by artist and graphic designer Donna McCafferty and features 10 blends, including Serene Herbal, Breakfast Blend and Sencha Green. The company offers a number of different pack- aging designs, and clients can go online to mix and match their own logos and photos with pre-designed TTCC templates. 888/211- 2317. theteacancompany.com 62 Fresh Cup Magazine freshcup.com