Fresh Cup

JUL 2013

Fresh Cup Magazine, providing specialty coffee and tea professionals with unique insight into the trends, ideas, products and people that shape their world.

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talkative and energetic," says David Hofmann, one of the co- received and acted upon," says Hofmann. authors of the The Academy of Management Journal study and On the flip side, the research indicates that extroverts may a professor at the University of North Carolina's Kenan-Flagler not thrive on the listening end of doing business. The Academy Business School. But that steof Management Journal study reotype is slowly being dismanfound that when proactive, tled as research continues to talented employees communiHow do you mobilize your own uncover the power of people cated ideas for improvement personality style to get the best who know how to assert themto an extroverted leader, that selves when needed. leader was less receptive and out of the variety of introverted, Most organizational envipower struggles could ensue. If ronments need room for employees who care about the ex t rove r te d o r a m b i ve r te d encouraging the upward flow business voice their thoughts of ideas (from employees to and their ideas are dismissed, employees that may be working for management). If employees' "It kills their motivation and you at any given time? The answer input is taken into considerinvestment in the work," says ation, they're more likely to be Hofmann. lies in effective management techmotivated about improving the All of this raises an important business. Introverts, research question for café owners: How niques. indicates, are adept at the prodo you mobilize your own percess of taking in those valuable sonality style to get the best out ideas. "Our findings suggest that if you have really proactive of the variety of introverted, extroverted or ambiverted employemployees, they worked very well with introverted leader- ees that may be working for you at any given time? The answer ship styles, where the employees' ideas were really listened to, lies in effective management techniques. Hofmann encourages continued on page 31 freshcup.com July 2013 29

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